Privacy Policy

Last Updated: June 2026

This Privacy Policy explains how Beyond The Brand, operating under the brand name Cieco Eyewear, collects, uses, and protects your personal information when you visit our website or purchase our products.

1. Business Information

Beyond The Brand
Majoraan 16
1616 TR Hoogkarspel
The Netherlands
Email: info@ciecoeyewear.com

Chamber of Commerce Number: 42090586

VAT Number: NL869669382B01

2. Information We Collect

When you use our website, we may collect the following information:

Information you provide directly

Full name
Billing and shipping address
Email address
Phone number
Payment information
Customer support inquiries

Information collected automatically

IP address
Browser type and device information
Website usage data
Cookies and tracking information

3. How We Use Your Information

We use your personal data to:

Process and deliver orders
Provide customer support
Manage payments and refunds
Improve our website and services
Prevent fraud and unauthorized activity
Comply with legal obligations
Send order updates and service communications

Where you have provided consent, we may also send marketing communications.

4. Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we process personal data based on:

Performance of a contract
Compliance with legal obligations
Legitimate business interests
Your consent, where required

5. Sharing of Personal Data

We only share personal information when necessary with trusted service providers, including:

Payment processors
Shipping and logistics partners
Website hosting providers
Marketing and analytics providers

These parties may only process data on our behalf and according to our instructions.

We do not sell personal information to third parties.

6. International Data Transfers

Some service providers may process data outside the European Economic Area (EEA).

When this occurs, we ensure appropriate safeguards are in place in accordance with GDPR requirements.

7. Data Retention

We retain personal data only as long as necessary for:

Fulfilling orders
Providing customer support
Meeting legal, accounting, and tax obligations
Resolving disputes

8. Your Rights Under GDPR

If you are located in the European Union, you have the right to:

Access your personal data
Correct inaccurate information
Request deletion of your data
Restrict processing
Object to processing
Withdraw consent
Request data portability
Lodge a complaint with a supervisory authority

To exercise any of these rights, please contact:

info@ciecoeyewear.com

9. Cookies

Our website uses cookies and similar technologies to:

Ensure proper website functionality
Analyze website traffic
Improve user experience
Support marketing activities

For more information, please see our Cookie Policy.

10. Data Security

We implement appropriate technical and organizational measures to protect personal information against unauthorized access, loss, misuse, or disclosure.

However, no method of internet transmission or electronic storage is completely secure.